On set with Lana Del Rey - H&M Life

H&M goes behind the scenes with songstress Lana Del Rey at the video shoot for Blue Velvet, her exclusive cover for H&M, premiering on September 20.

Lana Del Rey is the face of H&M Fall Fashion collection for autumn 2012.
Visit www.hm.com/fall-collection to see the full collection.

Get inspired at www.hm.com/life