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Directed by Mario Testino, the Spring/Summer 2012 campaign features Natalia Vodianova in little more than her Stuart Weitzman shoes. The black and white imagery makes a statement in its eye catching simplicity and focus on the product. The campaign captures the sexiness of the brand in a natural, classic, chic, and timeless way. Under the creative direction of David Lipman, the concept was inspired by the notion that Stuart Weitzman's are the first thing you put on in the morning and the last thing you take off at night.