Alive Reviews

Observer yesterday, Sunday 29th , there was a long interview with Jessie J that opened with an anecdote : the singer , before boarding a flight to Los Angeles a few weeks ago, she had fainted and was being choked . So you are locked in the bathroom of the airport and to masquerade the sense of anguish , he made ​​a song a cappella and shared with almost a million people on instagram . That says a lot about how the English pop star alive the fame and interacts with his fans : he wants to encourage and " inspire " the audience in ways that even Lady Gaga would find cloying . And cloying is the adjective that best describes "Alive" , his second album.
Nothing is missing : the attacks on the hater ( " Excuse my rude" ) , thanks to fans ( "Wild " ) , the words of comfort to those who do not feel beautiful ( "Sexy lady" ), and even a ballad for a loved one who suffers from Alzheimer's disease ( " I miss her" ) . They are not necessarily clever marketing ploys : Jessie J seems to really believe it , but the best intentions are thwarted by the screams . Because what the singer still does not understand , just like the contestants of the talent he has worked for two seasons ( The Voice ) , which is also the world's most powerful vocal cords may be unnecessary and expressionless .
Yet the virtuosity of Jessie J are the only ( and , depending on your taste , annoying ) detail that allows us to distinguish " Alive " from the album of a pop star any . The music , in fact, are a mix of pop / r & b so generic that the suspect were composed with an algorithm. Scientists (or robot) that we bring the signature are the usual Dr Luke , Stargate , Darkchild , and dozens of other names infallible , and the results are not much different from what it would feel between the filler on an album of Katy Perry and One Direction .
" Alive" is a war machine that for the next two years will fire hit singles and Jessie J will continue to be the biggest female pop star at home . But it would be nice if that ambition that exudes from his every tweet or interview even when it materializes in the recording studio .


TRACKLIST :
"It's my party"
"Thunder"
"Square One"
"Sexy lady"
" Harder we fall "
" Breathe"
" I miss her"
" Daydreamin ' "
" Excuse my rude"
"Wild "
"Gold"
" Conquer the World"
"Alive"