This was a great documentary featuring Mr. Ingram Berg (Burt) Shavitz. I love how this documentary shares the life and times of Burt. Granted this wonderful, humble, loving, creative man is still alive today! His story growing up as a free spirit hippie and meeting someone... who could of been potential but ended up being nothing but a money grubbing individual is sad. This flick shows the woman who took Burt's venture and turned it into a business (Roxanne Quimby) - who in my opinion wanted Burt to give away all his rights (which he sort of did) and make millions. She went on to do so - however the company she sold 80% of it's shares to Clorox (in 2007) they seem to be doing a good job working with Burt and allowing him to continue being the face and brilliance behind Burt's Bee.
It's a very interesting documentary. It will leave watchers wondering about the company. It may persuade you to become in love with the natural products.
I do agree with Burt in the documentary - a lot of the products are not what they used to be when the company first started.
Watch it :)