FU, movie!

Fired Up! might as well have been entitled Cheer Leader Movie or Teen Movie, because those are far more suitable titles considering the bottom-of-the-barrel quality of the film it's concerning. The only thing to differentiate this comedic dud from the likes of Date Movie, Epic Movie and Disaster Movie is the absence of the names Aaron Seltzer and Jason Friedberg from the credits. Instead, there's a first-time director named Will Gluck, and a group of four writers who credit themselves as 'Freedom Jones'. Fired Up! is nothing we haven't already seen countless times - it's a watered-down hodgepodge of several other films, and the result kills laughter rather than triggering it.

Working under the assumption that girls are as stupid as cattle, the movie introduces Nick (Olsen) and Shawn (D'Agosto); two football-playing studs who have used up the reserve of girls at their high school, and are seeking a new lady-killing challenge. The boys decide to ditch football camp in favour of cheerleading camp when they learn that it'll be attended by 300 young women. They worm their way onto the squad and hence into the camp, then proceed to sleep with anything that moves. But trouble arises when Shawn falls in love with one of their team-members.

After a brief opening sequence which establishes the protagonists as through-and-through jerks, Fired Up! embarks on a profoundly unfunny quest to add any sort of non-sequitur to the mix; assuming that conventional absurdity will wash over audiences like laughing gas. The actors are visibly too old for their roles, but the jokes are older than the Bible - the film is a morass of tired, obvious and telegraphed gags, from the mascots who never remove their costumes to the cheerleaders chanting about what they're doing all the time ("We are eating, we we are eating"), and even a scene in which the cheerleaders repeatedly chant "FU!" for Fired Up...because the very notion of the girls almost cursing is side-splitting, of course. The film also relies on the outtakes-during-the-end-credits approach to generate a few cheap, late laughs...but even these aren't even slightly funny. How bad must a movie be to contain a dud blooper reel?! And, despite the presence of talent like Philip Baker Hall and John Michael Higgins, the side characters are never given a chance to make an impact - they have been reduced to one-note caricatures or, in the case of the females, personality-free sex objects. Masochism aside, there are also homosexual gags - primarily a constant suggestion that all male cheerleaders must be gay.

Among the biggest problems with Fired Up! is that it contains absolutely no surprises. With such a totally obvious plot, you'll be able to predict what will happen at every juncture. The minute Shawn takes a shine for his teammate Carly (Roemer), it's obvious they'll eventually get together. But not after she overcomes her Jerk Boyfriend Who Sleeps With Other Girls (™), and the Break Up To Make Up Scenario Because The Protagonist's Disreputable Original Plans Which He Decided To Change Were Discovered (™). See, the two boys wanted to leave camp a week early, but they realise they've grown to care about the team and decide to stay, but their initial treachery is uncovered and they have to prove themselves to the team. Sound like anything new? Combine this with the fact that Nick wants to go to bed with the "unattainable" camp counsellor who's married to an old guy. Care to venture a guess about how that'll pan out? A Frankenstein's Monster of a movie, Fired Up! has three things on its mind: showcasing the improvisatory "skills" of the stars, PG-13 titillation, and cashing in on a cheerleading genre that's already passé. In reality, these intentions add up to a big headache of a movie, with director Gluck highlighting his naivety behind the camera through routine shot construction and a permissive attitude with the cast, who all seem to think they're God's gift to comedy. Nicholas D'Agosto and Eric Christian Olsen (aged 29 and 31, respectively) play the least convincing high school students imaginable, and they spend their screen-time mugging the camera. Neither actor possesses any degree of charisma, nor does the duo have the skill for turning bad material into less-bad material. Crucially, why should we care about these shallow douchebags who try to tap every female in sight?

It would seem that Fired Up! was intended to be a parody of Bring it On (the characters even view the movie at one stage, and recite every single line verbatim), though that's not for certain. See, the concept of a parody implies humour, and there's nothing even resembling laughs within this tripe. Making matters worse, this is an obviously R-rated movie masquerading as a PG-13 (ah, nothing like a smutty teen comedy in which the guys ogle fully dressed women). The emasculation is so painfully obvious that it calls attention to itself: characters wear clothes for skinny-dipping scenes, there are euphemisms for "fuck", and the sexual innuendo is softened. According to IMDb, the movie was submitted to the MPAA a grand total of 18 times before it was finally slapped with a PG-13 rating. A raunchier approach to Fired Up! may not have spawned a superior film per se, but it would've seemed more honest, and there would have been at least some guilty pleasure moments.

There's no checking your qualms at the door and riding along with Fired Up!, as it manages to be unfunny and offensive at every turn. Girls sucked in by the cheerleading theme will merely find out that boys perceive them as dumb-as-rocks sex objects, while the male demographic seeking raunchy laughs will find more original, funnier stuff in the first American Pie movie. If there's something rarer than a great comedy, it's a depressing one that somehow manages to produce not a single laugh (even with outtakes in consideration). Fired Up! is one of those - it's so formulaic, disposable and instantly forgettable, and even if you do find these gags funny, you'll be hard-pressed to justify why you found it at all amusing once you finish watching it.

0.9/10