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Yumi are pleased to announce that Lilah Parsons will be the face of their AW14 Collection. Lilah Parsons, 25, is not just known for being an international fashion model but also for presenting MTV's weekly chart show, 'This Week's Top 20', as well as hosting festival coverage and interviewing the likes of Bruno Mars and Nicole Scherzinger for the channel.
“I am super excited to be working with Yumi, it's a brand that I have always loved wearing - they really know how to make a great dress and how to find that perfect balance between 'pretty' and 'cool'. The new collection is fun, stylish and diverse - with some amazing two pieces, jackets and of course, their signature dresses.”
This season Yumi stays true to its English Heritage roots with a contemporary collection that has that added quirky edge the Yumi customers have come to know and love.
Lots of fresh new shapes and fabrics have been introduced for AW14, as well as much-loved Yumi classics being updated, retaining the Yumi signature.
Keeping to the Yumi tradition, you’ll find cosmic and digital floral prints splashed over matching separates and oversized day dresses. Metallic skirts and pinafore dresses work well with contrasting winter pastels and moody prints. Knitwear updates include an array of quirky lace inserted jumpers which can be layered up with colour blocked coats .
This exciting collection from Yumi is packed full of perfect winter day-to-night wardrobe staples.
The AW14 collection launches in August.
Filmed & Edited by Rei Green
GREENER SKY PRODUCTIONS
greenerskyproductions.com/
LIKE us on Facebook: on.fb.me/1fv5asr
FOLLOW us on Twitter: @GreenerSky
Music by Foret Noire
“I am super excited to be working with Yumi, it's a brand that I have always loved wearing - they really know how to make a great dress and how to find that perfect balance between 'pretty' and 'cool'. The new collection is fun, stylish and diverse - with some amazing two pieces, jackets and of course, their signature dresses.”
This season Yumi stays true to its English Heritage roots with a contemporary collection that has that added quirky edge the Yumi customers have come to know and love.
Lots of fresh new shapes and fabrics have been introduced for AW14, as well as much-loved Yumi classics being updated, retaining the Yumi signature.
Keeping to the Yumi tradition, you’ll find cosmic and digital floral prints splashed over matching separates and oversized day dresses. Metallic skirts and pinafore dresses work well with contrasting winter pastels and moody prints. Knitwear updates include an array of quirky lace inserted jumpers which can be layered up with colour blocked coats .
This exciting collection from Yumi is packed full of perfect winter day-to-night wardrobe staples.
The AW14 collection launches in August.
Filmed & Edited by Rei Green
GREENER SKY PRODUCTIONS
greenerskyproductions.com/
LIKE us on Facebook: on.fb.me/1fv5asr
FOLLOW us on Twitter: @GreenerSky
Music by Foret Noire