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Jose Cuervo is the best-selling brand of tequila, selling a fifth of the tequila consumed worldwide.
As of 2012, Jose Cuervo sells 3.5 million cases of tequila in the US annually, accounting for a third of the US tequila market.[2] Jose Cuervo is family-owned and is run today by the Beckmann family of Mexico, descendants of Don José Antonio de Cuervo. Juan-Domingo Beckmann is the sixth-generation leader of the company.
As of 2012, Jose Cuervo sells 3.5 million cases of tequila in the US annually, accounting for a third of the US tequila market.[2] Jose Cuervo is family-owned and is run today by the Beckmann family of Mexico, descendants of Don José Antonio de Cuervo. Juan-Domingo Beckmann is the sixth-generation leader of the company.
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