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Ayu Maulida Putri is an Indonesian People's Consultative Assembly Ambassador, National Head of Communication of the Indonesian COVID-19 Response Acceleration Task Force, fashion model and beauty pageant titleholder who won the title of Puteri Indonesia 2020. Maulida is the third delegate from East Java to ever be crowned Puteri Indonesia after Putri Raemawasti in 2007 and Elvira Devinamira in 2014. She represented Indonesia at the Miss Universe 2020 pageant where she placed in the top 21, becoming the eighth and third consecutive Indonesian woman to place at the pageant.
Born with the Javanese Royal Noble (Raden Roro ꦫꦢꦺ
Ayu Maulida Putri is an Indonesian People's Consultative Assembly Ambassador, National Head of Communication of the Indonesian COVID-19 Response Acceleration Task Force, fashion model and beauty pageant titleholder who won the title of Puteri Indonesia 2020. Maulida is the third delegate from East Java to ever be crowned Puteri Indonesia after Putri Raemawasti in 2007 and Elvira Devinamira in 2014. She represented Indonesia at the Miss Universe 2020 pageant where she placed in the top 21, becoming the eighth and third consecutive Indonesian woman to place at the pageant.
Born with the Javanese Royal Noble (Raden Roro ꦫꦢꦺꦤ꧀ꦫꦺꦴꦫꦺꦴ), Maulida was raised in Surabaya with a Royal family tradition. She is the second child of three siblings. She works as a model since she was 14. She graduated three and a half years with a law degree from Airlangga University, Surabaya – East Java. In 2015, Maulida chosen as one of the Indonesian delegation on an exchange Model United Nations-trip program to Seoul, South Korea, 24th Harvard Model United Nations Conference.
On March 12, 2020, together with Puteri Indonesia 2020 Queens Putu Ayu Saraswati and Jihane Almira Chedid, Maulida elected as Indonesian People's Consultative Assembly Ambassador by the Speaker of the People's Consultative Assembly, Bambang Soesatyo. On April 3, 2020, together with Puteri Indonesia Lingkungan 2011 - Reisa Kartikasari, Maulida was selected as the National Head of Communication for the Indonesian COVID-19 Response Acceleration Task Force by the President of Indonesia - Joko Widodo in State Palace, coordinated by Indonesian National Board for Disaster Management, involves Ministry of Health, Indonesian National Police, and Indonesian Armed Forces.
Additionally, she also has organized charity works in the remote villages (desa) in the entire islands of Indonesia, with her own Non-governmental organization called #SenyumDesa (Smiling Village), with Airlangga University alumni as the volunteers. Helping the society with a vision to bring the smile from one remote village to another remote village through Gotong royong spirits, by bringing the advanced infrastructure development for education, healthcare, electricity access, and internet access.
As the winner of Puteri Indonesia 2020, Maulida represented Indonesia at the 69th edition of Miss Universe 2020 pageant which was held on May 16, 2021, at Seminole Hard Rock Hotel & Casino in Hollywood, Florida, United States. At the finale, Maulida finished as one of the "Top 21 semifinalists".
Maulida brought a national costume with the Komodo dragon-inspired ensemble, the last link to Prehistoric-Dinosaurs that is endemic to the Indonesian islands of Komodo, Rinca, Flores, and Gili Motang. Weighing 136 kg (300 lb), the costume also features the beading metal plates resembling scales were intricately hand-stitched, 3D chest piece and dramatic tail were created using leather laser cutting, mechatronics of the Komodo dragon headdress, a light up choker and gloves created with a lighting control system.
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