Alan Livingston

Alan W. Livingston was an American businessman best known for his tenures at Capitol Records, first as a writer/producer best known for creating Bozo the Clown for a series of record-album and illustrative read-along children's book sets. As Vice-president in charge of Programming at NBC, in 1959 he oversaw the development and launch of the network's most successful television series, "Bonanza". Livingston also served as an infantry officer in the U.S. Army during World War II.