LoginThe Brand Gap: How to Bridge the Distance Between Business Strategy and Design
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A must read!
18 years ago at Apr 22 4:52
1 vote
One little smart book.Takes the boring, what-you-have-to-do out of the branding/marketing concepts.
Clearly written with passion and full of inspiring ideas
Manufacturer: New Riders Press
Release date: 24 January 2003
ISBN-10 : 0735713308 | ISBN-13: 9780735713307
Release date: 24 January 2003
ISBN-10 : 0735713308 | ISBN-13: 9780735713307
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Viro voted for a review of The Brand Gap: How to Bridge the Distance Between Business Strategy and Design 7 years, 11 months ago
“One little smart book. Takes the boring, what-you-have-to-do out of the branding/marketing concepts. Clearly written with passion and full of ins”