marketing books - Books tagged with 'Marketing'

1. Positioning: The Battle for Your Mind

Al Ries, Jack Trout

R:

8

3 own

1 want

2. The Brand Gap: How to Bridge the Distance Between Business Strat...

Marty Neumeier

R:

9.5

3 own

0 want

3. The Unusually Useful Web Book

June Cohen

R:

10

3 own

0 want

4. The Tipping Point: How Little Things Can Make a Big Difference

Malcolm Gladwell

R:

7

76 own

42 want

5. No Logo

Naomi Klein

R:

7.6

19 own

4 want

6. The Cluetrain Manifesto: The End of Business as Usual

Levine & Locke

R:

7

6 own

5 want

7. Purple Cow: Transform Your Business by Being Remarkable

Seth Godin

R:

6

7 own

4 want

All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World

8. All Marketers Are Liars: The Power of Telling Authentic Stories ...

Seth Godin

R:

-

3 own

3 want

9. Unleashing the Ideavirus

Seth Godin

R:

-

3 own

1 want

Perfect Pitch: The Art of Selling Ideas and Winning New Business (Adweek Books)

10. Perfect Pitch: The Art of Selling Ideas and Winning New Business...

Jon Steel

R:

8.5

3 own

0 want

11. Free Prize Inside: The Next Big Marketing Idea

Seth Godin

R:

9

3 own

0 want

12. My Idea of Fun

Will Self

R:

8.5

3 own

0 want

13. Marketing Management (International Edition)

Philip Kotler

R:

10

2 own

0 want

The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!

14. The 22 Immutable Laws of Marketing: Violate Them at Your Own Ri...

Al Ries, Jack Trout

R:

-

2 own

1 want

15. Grapevine: The New Art of Word-of-mouth Marketing

Dave Balter, John Butman

R:

7

3 own

0 want

16. Why We Buy: The Science Of Shopping

Paco Underhill

R:

10

1 own

1 want

Poplorica: A Popular History of the Fads, Mavericks, Inventions, and Lore that Shaped Modern America

17. Poplorica: A Popular History of the Fads, Mavericks, Inventions,...

Martin J. Smith, Patrick J. Kiger

R:

7

2 own

0 want

18. Marketing Management, Canadian 12th Edition

Philip Kotler, Kevin Lane Keller, Peggy H. Cunningham

R:

9

1 own

1 want

19. Small Giants : Companies That Choose to Be Great Instead of Big

Bo Burlingham

R:

-

0 own

2 want

20. Building Great Customer Experiences: Revised Edition

Colin Shaw, John Ivens

R:

-

2 own

0 want

Books > Tagged with marketing